Mental Toughness

There are two choices in life: You can dig a hole or you can build a mountain. Realize that you’re shoveling either way.

The hole represents shortcuts in life. For example: instant gratification, cheating, all for short term gains. On the other hand, the mountain represents honesty, effort, fundamentals, and long term gains.

How do you stay focused when the drudgery of the day to day tasks you’re performing sets in? You find yourself doing too many things at once and not focusing on the ones that are important. When that happens, it’s time to put things in order.  If you cannot give 110% to the actions you’re taking, you need to reevaluate your purpose.

Albert Einstein devised three rules of work:

  1. Out of clutter, find simplicity
  2. From discord, find harmony
  3. In the middle of difficulty lies opportunity.

Developing the habit of taking consistent action is like building muscle power. If you wait until two days before a boxing match to get into the ring and train, you are heading for a knockout! However if you train every day in moderate amounts, you have a much better chance of throwing the knockout punch yourself.

The keys to developing mental toughness are:

First, get excited and stay excited! I see a lot of relationships go sour because they could not keep the relationship exciting and new. After getting to know each other, relationships become comfortable or often times boring, and people start to lose interest in each other because they are not making any commitment to contribute to its growth. This translates into any aspect of life. In order to stay excited we have to really invest time DAILY. There are too many distractions in life that pull us away from our real objective and they rob us of our time!  A lot of it has to do with complacency. When we train our minds to focus we develop the right mental toughness.

Second, adapt, adjust, and recreate! Eventually you will come out stronger and wiser on the other side.

Apple is the perfect example of this.  The company was struggling, having failed to design a new Macintosh operating system, and the company only held 5% of the PC market.  But then they invented the iPod, and from there Apple had adapted and adjusted their approach, developing better and better products.  The company has indeed recreated the industry!  It’s tempting to credit iPhone sales for Apple’s numbers, but perhaps the secret really lies in the importance placed on quality, durability and longevity during tight times.

“We started out to get a computer in the hands of everyday people, and we succeeded beyond our wildest dreams.”

– Steve Jobs, Co-Founder of Apple Computer Inc.

You see, suddenly you find yourself on top of that mountain, and it’s huge! People may wonder how you climbed that high, but you and you alone know how that mountain was built.  Remember, there is no machine that can measure the heart of a man or woman!

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About The Intuitive Group, Inc.

The Intuitive Group, Inc. is a privately owned company that performs sales, client acquisitions, and retention for Fortune 100 companies. We perform face-to-face sales and customer service with the small to mid-sized customers of our Fortune 100 clients; a proven method for winning new customers. Direct mail, telemarketing, and media advertising fail while our approach to sales achieves a success rate unheard of in other marketing strategies.

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